Healthcare affects all of us. Healthcare is a necessity. And while healthcare can be innovative, it doesn’t often engage an audience visually.
Working directly with the Simple Life team, we put together a comprehensive strategy to bridge the gap between informative and creative. Using Simple Life brand guidelines, VTS created an animation that transports the viewer into a stylized world in which the back end of the a healthcare platform becomes easy to understand, and dare we say it, looks cool.
Client: Simple Life
Director: Adam Patch
Producer: Kristin Almy
Animation Director: Adam Glickfield
Design + Animation: Allen Laseter
Additional Animation: Thiago Masci, Adam Glickfield
Music: Zack Wright
Sound Design: Lichen Lion